E-cigs as effective as nicotine patches

Big news story in media about smoking cessation is how a study in New Zealand has found that e-cigs are as effective as the nicotine patch in helping smokers quit. What does “as effective” really mean.

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Link to actual study results:

http://www.thelancet.com/journals/lancet/article/PIIS0140-6736%2813%2961842-5/abstract

Playlist of all electronic cigarettes related videos: https://www.youtube.com/playlist?list=PLEozaSfOaHLHFWQcKCiBvr0r_6gH1BR-r

Source: E-cigs as effective as nicotine patches