Joe Weider – Basic Bodybuilding Techniques
Joe Weider – Basic Bodybuilding Techniques
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As the Father of Modern Bodybuilding and an icon of the sport, Joe Weider has trained and mentored the greatest athletes in the sport worldwide. Joe is co-founder of the fifth largest international sport federation – IFBB, and creator of the biggest, most prestigious professional bodybuilding event – Joe Weider’s Olympia.
As a fitness magazine publisher, Joe launched leading titles including Muscle & Fitness, Flex, Shape and Men’s Fitness. Celebrating over 70 years of excellence, Weider Health + Fitness continues to provide people around the globe with wellness solutions and products.